December 8, 2016 – New York Hilton


Ignite My Menu Marketing Skills

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Where Foodservice Giants
Talk Produce’s Potential

Get up close and personal with some of the most dynamic chefs and marketers in the industry as they dissect proven methods of menuing and selling more produce.


  • Gerry Ludwig
    Corporate consulting chef at Gordon Food Service
  • Ron DeSantis
    Director of culinary excellence for Yale Dining

Great Panel Discussions

  • Discussion Panel 1:
    Consumer Behaviors And The Marketing Of Fresh Produce
  • Discussion Panel 2:
    Matches Made In Heaven — Partnerships That Sell Produce
  • Discussion Panel 3:
    Getting The All-Important Consumer Buy-In

Ideation Fresh Culinary Student
Working Lucheon